Online Queso - Digestible and Delicious

Digestible and Delicious

A non-standard approach inside the minds of the best and brightest in the eCommerce industry. Tips, Tricks, Stories, Free Advice, and a healthy obsession with Traveling, Sports Cards, AI & Crypto.

A non standard approach inside the minds of the best and brightest in the eCommerce industry. Tips, Tricks, Stories, Free Advice, and a healthy obsession with Sports Cards & NFTs.

Latest Cheese

How Mrs. Fields Became a $500 Million Cookie Empire: The Inspiring Story of Debbi Fields

News, Trends, & Stories

How Mrs. Fields Became a $500 Million Cookie Empire: The Inspiring Story of Debbi Fields

Introduction: The Sweet Idea That Everyone Doubted In 1977, a 20-year-old housewife with no formal business training set out to...

by Lhea Ignacio

5 hours ago

Build the Machine So Your Family Never Pays the Price

Tips, Tricks, & Advice

Build the Machine So Your Family Never Pays the Price

6 days ago

Sales Teardowns, Rejection, and the Letter That Proved the Point

Tips, Tricks, & Advice

Sales Teardowns, Rejection, and the Letter That Proved the Point

A week ago

From Garage to Global Empire: The Story of Mattel, Barbie, and Hot Wheels

News, Trends, & Stories

From Garage to Global Empire: The Story of Mattel, Barbie, and Hot Wheels

A week ago

Tom Brady TB12: How a Football Legend Turned His Performance Secrets Into a Wellness Empire

News, Trends, & Stories

Tom Brady TB12: How a Football Legend Turned His Performance Secrets Into a Wellness Empire

2 weeks ago

What a Strong Audit Actually Includes

Tips, Tricks, & Advice

What a Strong Audit Actually Includes

3 weeks ago

Tips, Tricks, & Advice

Build the Machine So Your Family Never Pays the Price

Build the Machine So Your Family Never Pays the Price

6 days ago

Sales Teardowns, Rejection, and the Letter That Proved the Point

Sales Teardowns, Rejection, and the Letter That Proved the Point

A week ago

What a Strong Audit Actually Includes

What a Strong Audit Actually Includes

3 weeks ago

5 Audit Tricks Agencies Use to Win Your Business

5 Audit Tricks Agencies Use to Win Your Business

4 weeks ago

I Love OpenClaw. I'm Not Installing It Yet.

I Love OpenClaw. I'm Not Installing It Yet.

A month ago

What an Audit Should Actually Be (Before It Starts)

What an Audit Should Actually Be (Before It Starts)

A month ago

TikTok Shop Economics: Why the Revenue Looks Better Than the Reality

TikTok Shop Economics: Why the Revenue Looks Better Than the Reality

A month ago

How We Built a 7-Figure Whatnot Channel Part 7: The First Full Year, the Real Ceiling, and the Next Unlock

How We Built a 7-Figure Whatnot Channel Part 7: The First Full Year, the Real Ceiling, and the Next Unlock

2 months ago

News, Trends, & Stories

How Mrs. Fields Became a $500 Million Cookie Empire: The Inspiring Story of Debbi Fields

How Mrs. Fields Became a $500 Million Cookie Empire: The Inspiring Story of Debbi Fields

5 hours ago

From Garage to Global Empire: The Story of Mattel, Barbie, and Hot Wheels

From Garage to Global Empire: The Story of Mattel, Barbie, and Hot Wheels

A week ago

Tom Brady TB12: How a Football Legend Turned His Performance Secrets Into a Wellness Empire

Tom Brady TB12: How a Football Legend Turned His Performance Secrets Into a Wellness Empire

2 weeks ago

From Trash to Treasure: How Doritos Turned Stale Tortillas Into a Billion-Dollar Snack Empire

From Trash to Treasure: How Doritos Turned Stale Tortillas Into a Billion-Dollar Snack Empire

3 weeks ago

Building a Legacy: The Secret Formula Behind Rolex’s Timeless Success

Building a Legacy: The Secret Formula Behind Rolex’s Timeless Success

A month ago

Jennifer Garner Once Upon a Farm: How Stepping Away From Hollywood Built a Food Empire

Jennifer Garner Once Upon a Farm: How Stepping Away From Hollywood Built a Food Empire

A month ago

Tipping Culture in the U.S. Has Gotten Out of Control: A Deep Dive into Entitlement, Expectations, and the Global Perspective

Tipping Culture in the U.S. Has Gotten Out of Control: A Deep Dive into Entitlement, Expectations, and the Global Perspective

A month ago

The Peloton Turnaround Story: How Data, Pricing, and a Strategic Unbundling Saved a Company Written Off

The Peloton Turnaround Story: How Data, Pricing, and a Strategic Unbundling Saved a Company Written Off

2 months ago

John Roman Podcast Appearances

The Death of the Subscription Box & The Rise of Membership

The Death of the Subscription Box & The Rise of Membership

A month ago

Live Selling on Whatnot and Why It's Way Easier to Profit Than on TikTok Shop | John Roman

Live Selling on Whatnot and Why It's Way Easier to Profit Than on TikTok Shop | John Roman

A month ago

How BattlBox Built a $20M Subscription Empire

How BattlBox Built a $20M Subscription Empire

3 months ago

The Future of Live Shopping and Digital Retail with John Roman

The Future of Live Shopping and Digital Retail with John Roman

4 months ago

Episode 271: Why BattlBox’s AOV Quadrupled on Whatnot

Episode 271: Why BattlBox’s AOV Quadrupled on Whatnot

5 months ago

This CEO Built a 7-Figure Brand Without Paid Ads (At First) | John Roman

9 months ago

BattlBox - Surviving and Thriving in the Subscription Game

BattlBox - Surviving and Thriving in the Subscription Game

9 months ago

The subscription box for adventurers and survivalists - John Roman of BattlBox

The subscription box for adventurers and survivalists - John Roman of BattlBox

10 months ago

ASOM

EP 81: Goodbye

2 months ago

EP 79: SaaS and Agency pricing is broken and no one wants to say it

EP 79: SaaS and Agency pricing is broken and no one wants to say it

2 months ago

EP 78: 2026 goals, real numbers, and the lessons 2025 taught us

EP 78: 2026 goals, real numbers, and the lessons 2025 taught us

2 months ago

EP 77: Here’s what we think is happening in 2026 (ecom and business predictions)

EP 77: Here’s what we think is happening in 2026 (ecom and business predictions)

3 months ago

EP 76: Shopify struggles, slower sales, big black Friday cyber Monday ecom lessons

EP 76: Shopify struggles, slower sales, big black Friday cyber Monday ecom lessons

3 months ago

EP 75: Websites are dead, long live AI commerce

EP 75: Websites are dead, long live AI commerce

3 months ago

EP 74: The best and worst ecommerce niches of 2025

EP 74: The best and worst ecommerce niches of 2025

4 months ago

EP 73: From founder to employee - learnings of an exited founder: ft. Kevin of Beachly

EP 73: From founder to employee - learnings of an exited founder: ft. Kevin of Beachly

4 months ago

Sports Cards, NFTs, & Crypto

The Top 5 Sports Cards Heating Up (Week of March 23rd, 2026)

The Top 5 Sports Cards Heating Up (Week of March 23rd, 2026)

A day ago

The Top 5 Sports Cards Heating Up (Week of March 16th, 2026)

The Top 5 Sports Cards Heating Up (Week of March 16th, 2026)

6 days ago

The Top 5 Sports Cards Heating Up (Week of March 9th, 2026)

The Top 5 Sports Cards Heating Up (Week of March 9th, 2026)

2 weeks ago

$$5.2 Million Record: The Story Behind the 2013 Bowman Chrome Draft Aaron Judge Superfractor 1/1 Auto$

$5.2 Million Record: The Story Behind the 2013 Bowman Chrome Draft Aaron Judge Superfractor 1/1 Auto

2 weeks ago

The Top 5 Sports Cards Heating Up (Week of March 2nd, 2026)

The Top 5 Sports Cards Heating Up (Week of March 2nd, 2026)

3 weeks ago

The Top 5 Sports Cards Heating Up (Week of February 23rd, 2026)

The Top 5 Sports Cards Heating Up (Week of February 23rd, 2026)

4 weeks ago

The Top 5 Sports Cards Heating Up (Week of February 16th, 2026)

The Top 5 Sports Cards Heating Up (Week of February 16th, 2026)

A month ago

Logan Paul’s Pikachu Illustrator Card: The Story Behind the $16.49 Million Pokémon Card Sale

Logan Paul’s Pikachu Illustrator Card: The Story Behind the $16.49 Million Pokémon Card Sale

A month ago

Food & Travel

A Truly Thoughtful Stay at The Ivens Lisbon | A Luxury Family-Friendly Review

A Truly Thoughtful Stay at The Ivens Lisbon | A Luxury Family-Friendly Review

2 months ago

Using the ChatGPT App in Portugal: An Unexpected Wake-Up Call About Thinking vs Auto (7 Real Travel Moments)

Using the ChatGPT App in Portugal: An Unexpected Wake-Up Call About Thinking vs Auto (7 Real Travel Moments)

2 months ago

Viator Sintra Full-Day Private Tour Review: A Family-Friendly Day Trip from Lisbon Worth Every Penny

Viator Sintra Full-Day Private Tour Review: A Family-Friendly Day Trip from Lisbon Worth Every Penny

2 months ago

Pizza Review: Modern Apizza - New Haven, CT | Online Queso Scores

Pizza Review: Modern Apizza - New Haven, CT | Online Queso Scores

7 months ago