arrow-right cart chevron-down chevron-left chevron-right chevron-up close menu minus play plus search share user email pinterest facebook instagram snapchat tumblr twitter vimeo youtube subscribe dogecoin dwolla forbrugsforeningen litecoin amazon_payments american_express bitcoin cirrus discover fancy interac jcb master paypal stripe visa diners_club dankort maestro trash

Shopping Cart


Tips, Tricks, & Advice

You're doing it wrong...Part 5 - LinkedIn Connection Requests

You're doing it wrong...Part 5 - LinkedIn Connection Requests

by john roman

4 years ago


I used to only accept a LinkedIn connection request if I actually knew you.  This would equate to accepting roughly 10% of the requests I received.  I eventually re-thought my approach towards this and began accepting around 70% of requests.  If I think there is potentially a mutualistic relationship to be had, I am accepting.  This brings on some risk, as sometimes what appears as a potential mutualistic relationship, is in fact someone that only has one objective, SELL ME.


Let’s recap, I accept roughly 70% of connection requests.  If you are part of the 30% not making the cut, perhaps you should reevaluate your approach.  


Connection requests fall into 2 buckets, those that put a message and those that do not.  LinkedIn suggests that putting a message will increase your likeliness to have someone accept, and that is true in theory.  It does, however, give you an opportunity to blow your shot before you even connect.  If I were a sales guy, I would conduct an A/B test on sending requests with and without a message and seeing which performs better.  If you don’t have a message, you need to understand that most people will be making their decision solely on your name, picture, and headline.  An attractive person with an awesome name and wicked cool headline?  No message might convert best for you.  


If you are connecting purely from a sales prospecting perspective, there is an argument to be made on putting in a message.  Setting proper expectations from the jump does have value, but it also causes your prey to put their guard up immediately, and if you are not spittin’ some next-level stuff in the message, good luck making it into their kingdom.


Let’s look at some of this week’s requests that fell into the NOPE category.  


Example 1: Congrats!

Congrats on the new job!

Larger image: http://prntscr.com/u1u5xg



The Good: Nothing


The Bad:  Gonna put everything in Ugly on this one.


The Ugly: New job?  Nope, did not start a new job.  Software project?  At this point, I am confused, should I understand what they mean by this?  Clearly this is being sent out to a bunch of people with no customization and because of this it does not resonate and is tone-deaf.


As a side note, if I am going to be sold on something, I really don't want to see the CEO doing it, I would prefer to see a sales position.  If I did have a ‘software project’ I needed someone to help with, I am more likely to engage and accept with a salesperson.  I understand this is quite possibly ‘ghostwritten’ and is not actually the CEO, but I would rather you ghostwrite from the sales person’s account.


Example 2: Ads on Facebook?  WOW, TELL ME MORE!

Facebook Ads?!?!?!

Larger Image: http://prntscr.com/u1ucx0


The Good: Nothing


The Bad: Who is your ideal customer, a complete idiot?  You are reaching out to a CMO of an eCommerce company suggesting Facebook advertising to increase sales?


The Ugly:  If you own a marketing agency and reading this right now… take note.  Out of all of the products and solutions people try and sell me via LinkedIn and Email, Marketing Agency services are by far the most.  It is a very competitive space.  Mainly because the barrier to entry is minimal.  I could ‘start’ an agency tomorrow and begin reaching out to potential prospects.  


The reality of the marketing agency space is that it is overcrowded.  Filled with a bunch of clowns that make it difficult for the truly talented people/agencies to shine and get through.


You need to create some separation.  You are a marketer trying to get me to trust you with marketing.  If you cannot put together a concise, appealing, ‘different’ than the rest approach; why would I trust you to manage any part of my brand’s marketing? GTFO



Example 3: How many buzzwords can you put in a message?

Buzzword City

Larger Image: http://prntscr.com/u1uka0


The Good: Nope


The Bad:  You managed to max out your quota of buzzwords.  Unfortunately, there was no actual substance to your message.  You created ZERO separation.  All agencies are trying to decrease your acquisition cost for a new customer, it’s one of their jobs.


The Ugly:  Again, you are 1 of the 10 agencies that reached out to me on that given day.  Give me data, give me separation, give me something.  I would have preferred you put NO message at all and reached out after we connected with a series of messages that might actually have some small tidbit of separation.  Instead, you were not allowed admission and you don't get to play.

----------------------------------------------------------------------------- 

Other Articles:

You're doing it wrong...Part 1
You're doing it wrong...Part 2
You're doing it wrong...Part 3 (Right Edition)
You're doing it wrong...Part 4
You're doing it wrong...Part 6
You're doing it right...
You're doing it wrong...Referencing Your CEO or Boss in Sales Outreach



8 comments


  • Hey there!

    Guess what? I’ve got an exciting opportunity for you that you don’t want to miss!

    I’m Luciana, the affiliate manager for some seriously cool brands. Right now, I’m teaming up with Peaches and Screams, the ultimate online destination for lingerie and sex toys. Yep, you heard that right!

    I’ve taken a good look at onlinequeso.com and let me tell you, your audience is a perfect match for Peaches and Screams. Just imagine the possibilities! One of your competitors is already raking in a monthly affiliate income of over $10,000. Can you imagine what that could mean for you?

    So here’s the deal: I want to invite you to join our exclusive affiliate program. It’s super simple. You promote Peaches and Screams on your site and social media channels using a unique link we’ll provide you. Whenever someone makes a purchase through that link, you earn a commission. And the best part? You keep earning from that customer for life!

    Now, here’s a mind-blowing stat: 8 out of 10 adults have used or currently use sex toys. And 5 out of 10 adults are totally open about their sex lives. That’s a massive target audience right there, and it means one thing—big bucks for you!

    But here’s the catch: Our affiliate program is by invitation only. And guess what? I’ve already pre-approved onlinequeso.com for it. You’re in!

    Ready to dive in and learn more? Just head over to our affiliate program page at https://peachesandscreams.co.uk/pages/lingerie-and-sex-toy-affiliate-program to get all the juicy details and sign up.

    But here’s the kicker: We’re closing our doors to new applicants real soon. We want to focus on giving our affiliates the best support and attention they deserve. So don’t wait too long or you’ll miss out on this incredible opportunity!

    I can’t wait to welcome you to the team and watch those commissions roll in. Let’s make some serious money together!

    Excitedly yours,

    Luciana Cribbs

    Luciana Cribbs on

  • Hey team,

    How’s it going? I hope you’re all rocking it!

    I’m Ebony, your friendly neighborhood freelance affiliate manager, and I’ve got something exciting to share with you. Get ready to join the party!

    Ever heard of Glow Bar London? They’re the real deal when it comes to health and wellness. We’re talking about vitamins, supplements, CBD, apple cider vinegar, ashwagandha, protein powder, beauty products, and so much more. They’ve got it all!

    Here’s the deal: I’ve been doing some serious research on onlinequeso.com and your amazing audience. And guess what? Glow Bar London is a perfect fit for your peeps. One of your competitors already hopped on board and raked in an extra $25,000 in affiliate income with over 2,000 new clients per month! Cha-ching!

    The best part? We’ve got over 15,000 products from top brands in 180 different categories. That means there’s something for everyone! It’s like a one-stop shop for all things wellness. And hey, that means you’ll have a much better chance of converting those online visitors into loyal clients. No more niche product struggles!

    So, here’s the dealio: I’m offering you a chance to monetize your site by promoting Glow Bar London. We’ll hook you up with a unique link to share on your website and social media channels. And every time someone makes a purchase through your link, you’ll earn a commission for life. Talk about a passive stream of income!

    But wait, there’s more! Glow Bar London runs one of the highest paying affiliate programs out there, and guess what? We’ve already pre-approved onlinequeso.com for this exclusive opportunity. You’re in!

    And as if that’s not enough, we’ll also hook you up with a treasure trove of free resources. Infographics, banners, informative guides, and video tutorials—yep, we’ve got your back!

    Ready to dive in? Don’t wait too long because we’ll be closing the doors to new applicants soon. We want to focus on giving our affiliates the attention they deserve. This is your window of opportunity, my friends.

    To learn more and sign up, head over to https://glowbarldn.com/pages/cbd-affiliate-program. Get in on the action!

    I’m stoked to have you on board and watch your income skyrocket. Let’s make this affiliate gig the most epic one yet!

    Rock on,

    Ebony Imhoff

    Ebony Imhoff on

  • Hi

    By way of an introduction, I run half a dozen affiliate vape and cbd blogs. I currently have a colab with medical doctors, dietitians and other experts who help me to review products and medically verify the articles.

    I would like to put the following proposal to you.

    I would feature onlinequeso.com inside an article on each one of my cbd/vape blogs.

    In return, I would like to publish a couple of articles of your choice, written by our medical professionals, on your blog.

    Please let me know whether this is of interest to you. In your reply, please copy in our website admin at info@nutracetix.com

    I look forward to hearing from you

    Kind regards

    Kenneth Strand

    Kenneth Strand on

Leave a comment